Google AdWords Feedback Buttons

Thanks to Philipp Lenssen at Google Blogoscoped (who received from James Boulter), Google is testing feedback buttons on Google Adwords.

I don't see consumers saying this "link was helpful" because by the time they discover that, they are already on the advertiser's website and hopefully, completing a transaction. I see this as a collecting negative feedback only, which isn't so bad either. This ends up as a tool for Google to penalize those with poor relevancy which indirectly benefits those with marginal or good relevancy.

Advertisements

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: